News

Is it just me, or does Winnipeg’s approach to waste reduction feel a little … behind the times? Not the people, to be clear. The infrastructure.

Sustainability isn't a recycling conversation. It's an economic one, it’s a people one. The moment that realization lands, everything changes, it stops being a values debate and becomes a business and human discussion.

Reflections from LA Climate Week and the Music Sustainability Alliance Summit.

For Green Spark Group, 2025 was a year of refinement, reflection, and clarity around how real impact happens across the creative industries.

In the world of film production, sustainability has long been a matter of intention. With the A24 production of “The Drama,” it became a matter of record — verified, certified, and built to a global standard.

In late 2025, Green Spark Group surveyed film and television professionals to explore the leadership qualities that influence sustainable decision-making, asking them to recall real situations where sustainability worked, and where it didn't.

Sustainability is a systems and governance challenge. The organizations most likely to remain viable in the decades ahead are those willing to align purpose, governance, and operations with a world that cannot continue to breach the physical limits our planet has available.

Despite this surge in sustainability across the entertainment industries, meaningful progress remains frustratingly slow. The reason? We're pulling the wrong lever.

Conversations around environmental and social impact are gaining momentum, but are we truly setting ourselves up for long-term success, or are we just chasing quick fixes?

We’re gathering stories from across the industry—where sustainability went right, and where it didn’t—to understand the leadership behaviors that shape progress.

Each clean-tech unit added to a production is a win. But if we don’t track how these units are used, and compare them against conventional alternatives, we miss the opportunity to quantify impact and learn from the deployment.

In the race to keep everything moving, we often overlook something crucial: celebrating the sustainable wins we’ve already achieved.